Women’s World Cup TV advert fooling fans into believing Kylian Mbappe performed skills actually done by women hailed as ‘brilliant’
- An advert celebrating women’s football has been hailed by fans as ‘magnificent’
- French company Orange used CGI to compare male and female footballers’ skills
- Fans were fooled into believing women’s tricks were done by Kylian Mbappe
- The Women’s World Cup begins in Australia and New Zealand on Thursday
A clever TV advert celebrating women’s football has been hailed by fans as ‘magnificent’ ahead of the Women’s World Cup starting on Thursday.
The advert, made by French telecommunications company Orange, begins with highlights of scintillating tricks and fantastic goals from the French men’s national team.
The likes of Paris Saint-Germain superstar Kylian Mbappe, Antoine Griezmann and Olivier Giroud seem to show their skills in a slickly edited montage.
Halfway through, it is revealed the players in the footage are actually women’s players from the French team, with Orange using computer-generated imagery (CGI) to superimpose the men’s likenesses on top.
The advert gets across the point that the women’s game does display the brilliant skill and technique that all football supporters enjoy in a bid to encourage interest in the the tournament ahead of the first game Down Under on Thursday.
A clever TV advert celebrating women’s football has been hailed by fans as ‘magnificent’
After seeming to show highlights of the France men’s team, it is revealed the players are actually French women’s players, with Orange using CGI to superimpose the men’s on top
Fans are fooled into believing skills actually done by women were from Kylian Mbappe (right)
And fans quickly took to Twitter to hail the ‘magnificent’ advert.
One said: ‘Women’s football is great. Anyone saying otherwise is just a hater. The lack of diving is a breath of fresh air. The only issue is finding the time to watch it.’
A second added: ‘I love this ad. It really made me think about my own preconceived notions about women in sport. Excellent!’
Another posted: ‘The best football advert I have ever seen. Just magnificent.’
While one continued: ‘This is so cool. You have to watch the whole video to get it.’
And a fifth joked: ‘Knew it was CGI as soon as Mbappe passed to a team mate.’
Another tweeted: ‘Do you know where I can get a link to this natively? I need to share this broad and wide. This is so incredibly beautiful and well done.’
Before entrepreneur Alexis Ohanian, married to tennis legend Serena Williams, said: ‘so good,’ followed by a flexing-muscle emoji.
And football supporters quickly took to social media to hail the ‘magnificent’ advert (pictured)
