Prime Day 2023 is officially here, and you know what that means: The best Amazon clothes sales of the year are, too. Sure, when you think of the best Prime Day deals, you might picture marked-down tech and home goods—but the mega-retailer’s shopping event isn’t complete without a few steals on fashion picks like T-shirts, walking sandals, summer dresses, swimsuits, and TikTok-viral finds. (You’ll even encounter a cult favorite marked-down puffer jacket, should you want to get a head start on your fall wardrobe.)
Amazon Prime Day officially kicks off today July 11 and wraps up tomorrow July 12. That means it’s crunch time to get your hands on gorgeous pieces—from wardrobe essentials to summer staples—you need. The only catch? You need to be a Prime Member to shop most of these Amazon clothes sales. (No worries—signing up for a trial is free and supremely easy).
And not to be dramatic, but these are some of the best deals we’ve seen. The site is stocked with summer capsule wardrobe essentials—think white sneakers, athletic shorts, summer dresses, and black leggings, all on deep discount. That’s not even getting into specific brands, either—you’ll find Prime Day deals on the likes of Levi’s, Ugg, and Nike, among many others. Combing through Amazon’s many, many fashion sales can get overwhelming quickly, so take a look at our favorite Amazon Prime clothing deals below.
PS: While you’re at it, check out some of this year’s best Amazon Prime Day deals—including vacuum discounts that’ll blow you away, pet deals on treats and toys for you and your furry friends, and markdowns on great Amazon gift ideas for anyone on your list.
Our Top Picks:
Amazon Prime Day 2023 Fashion and Clothing Deals
With so many fashion deals from TikTok-approved brands, it’s hard to know where to start, so we suggest tracking down the pieces your summer wardrobe is still missing. Need a breezy top to wear to dinner? A pair of distressed Levi’s jeans (or denim shorts) to wear with every tank top or short-sleeve shirt you own? One of our absolute favorite one-piece swimsuits from cult-favorite brand Cupshe ? You’ve come to the right place. Also, the viral Orolay coat that sold out so fast when it first hit the market is back and its on sale.
Amazon Prime Day 2023 Shoe Deals
Amazon’s shoes are criminally overlooked. Right now the site’s sale includes at least a few you’re destined to fall in love with; just look at the sandals and those sneakers (which are just begging to be paired with a long-sleeve button-down and worn-in denim). Chunky (and waterproof) sandals from Ugg are up for grabs, along with Sam Edelman kitten heels, and classic Crocs. Stop at one pair—we dare you.
Amazon Prime Day 2023 Basics Deals
Prime Day isn’t all showstoppers—it’s also a great excuse to stock up on the basics, like no-show socks, nipple covers, white T-shirts, leggings, and cotton underwear that you keep in constant rotation. Plus, a Glamour editor fave, this pair of buttery soft leggings with 35,000 five-star reviews is on sale. This Natori Feathers bra also has a cult following, and we stock up whenever it goes on sale.
Amazon Prime Day 2023 Dress Deals
Amazon’s selection of wedding guest dresses, summery minis, and event-ready gowns is pretty impressive, especially considering it’s also the site you use to stock up on groceries and deodorant. Treat yourself to a new number (like the iconic Norma Kamali dress Sarah Jessica Parker wore in Sex and the City, and spend the rest of the summer in style.
Amazon Prime Day 2023 Accessory Deals
We’re wading into Amazon’s biggest sale of the year, so of course it’s a one-stop shop for purses, summer hats, and other chic accessories that’ll take any ’fit to the next level. Brands like Tory Burch, Kate Spade, and celeb-favorite JW Pei, are all discounted for Prime Day.
Amazon Prime Day 2023 Activewear Deals
Prime Day is one of the best times to refresh your collection of workout clothes—especially in the under-$100 deals. Snag markdowns on these best-selling buttery-soft leggings, breathable running shorts, and supportive sports bras, among other Amazon essentials to help you go the extra mile (and look good doing it). Into the pickleball craze of 2023? Grab our editor-approved dress below for under $150. Plus, Alo leggings seen on Bella Hadid, Kendall Jenner, and Hailey Bieber are part of the sale too.
Not seeing anything that strikes your fancy? Many other retailers are having sales this week to. Check them out!
